Tag Archives: 2021-future-25

Artists can try to go viral on their own on TikTok — but a hand from Isabel Quinteros Annous almost guarantees it. As the artist-relations manager at the video app, Annous is the bridge between record labels and TikTok’s influential tastemaking platform, working with stars’ marketing teams to orchestrate hits …

Subscription music-streaming has ushered in new growth for recorded music. But you can’t keep up that growth without also making it easier in the first place for artists to create new songs — the very products that power this new economy —argues Splice, a tech start-up that wants to not …